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DAIWA MAVERICK MQ
04 Sep

DAIWA MAVERICK MQ

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            Fishing reels are always challenging especially with so many tones and materials that all reflect light differently, but add the colour red to them and it even gets more challenging. Reds are on of those colors that never look right, most camera sensors seem to struggle with red...
RUI JIG AK-01
04 Sep

RUI JIG AK-O1

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      Shooting lures as standard images and also as UV glow, isn’t that simple but with all of planning and setup its done quite quickly. Before the setup these lures need a real thorough clean, UV lights reveal event the slightest bit of dust, finger print or oil from skin. The tricky...
HOBIE POLARIZED SUNGLASS RANGE
04 Sep

HOBIE POLARIZED SUNGLASS RANGE

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Sunglasses are one of the most challenging products to shoot, they reflect everything! To make it even more challenging, combine a wide range of lens colors, frames and multiple colors to the mix, plus a display stand and it is really challenging. Three lights and a lot of diffusers and reflectors were used to...
HALCO TB55
04 Sep

HALCO TB55

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  The original Tilsan Bass dates back to the mid 1990’s and was originally a balsa hand made lure by Australian lure maker Til Martinelo. The original was one of mine and colleagues all time favorite lures for estuary perch, golden perch and bass. Many years ago, Tislan Lures was acquired by Halco Tackle...
SEAFLACON CUTLASS JIG MICRO
04 Sep

SEAFALCON CUTLASSFISH JIG MICRO

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Though product shots for catalogues, websites, brochures etc are my stable photography, its nice to now and then to mix it up a bit. Japanese company Seafalcon recently released a new range of “micro” jigs, the Cutlassfish Jig in micro sizes. For the release in the trade magazine, Angling International, Seafalcon asked me to...
DAIWA PRESSO BUTT SECTION LOGO
02 Sep

DAIWA PRESSO 2022

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          Fishing rods are one of the hardest items I do to get perfect, eliminating reflection, shadows, highlights etc on slim subjects is probably the hardest part with multiple colours, metals, cork or eva etc make it even more challenging. I began shooting them during film days before digital, my...
Homegrown to Ocean to Plate
19 Oct

Homegrown to Ocean to Plate

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Dedicating time to growing, preparing and preserving all your own fruit, herbs and spices to last a whole year takes dedication and plenty of time, but it’s so satisfying in the end. Spices like chillies are easy to grow but to grow enough to make dried chillies and make your own gochugaru (korean chilli...
INKED SEA FALCON SLOW SQUID
19 Oct

INKED SEA FALCON SLOW SQUID

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Ink dripping out of the Sea Falcon Slow Squid was a one chance to get it right as if it didn’t work there would be a bit of cleaning up for no result. Simple setup with two lights, few reflectors and a really old school style background thanks to a Colorama Polyurethane Graduated Blue...
DAIWA REVELRY HD MQ
12 Oct

DAIWA REVELRY HD MQ

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          Fishing reels are always challenging especially with so many tones and materials that all reflect light differently, but add the colour red to them and it even gets more challenging. Reds are on of those colors that never look right, most camera sensors seem to struggle with red tones....