Soft plastic lures especially the new generation of super flex plastics, like the new Daiwa Steez Softshell, create new challenges. Lures  like creature baits can be a real challenge to get them all looking straight and all appendages in the same angle, not only that, they attract every possible bit of...

  Spinnerbaits are one of those lures that are just a real challenge to photograph. With highly reflective blades and silicone skirts that move all by themselves, they require a lot of patience and DIY staging to make them all hang and present evenly. Camera: Nikon Z7 Lens: NIKKOR PC-E Micro Nikkor 85mm f2.8D...

      Shooting lures as standard images and also as UV spectrum, not UV glow, isn’t that simple but with all of planning and setup its done quite quickly. Before the setup these lures need a real thorough clean, UV lights reveal event the slightest bit of dust, finger print or oil from...

  In the past 18 months Ive been shooting thousands of lures, the addition early last year to the studio wass UV Spectrum Studio Lights, not UV glow which is where lures glow luminous green, but UV reactive, this is where paint changes colour under specific UV. These types of lures have become incredibly...

    There’s a bit of history to this lure for me, originally released in the early part of the 2000’s as the TD Minnow, I first shot these lures on a Nikon D2X with the first version of the PC Micro Nikkor 85mm f2.8D. This was Nikons flagship camera at that time, 12...

    Shooting lures as standard images and also as UV spectrum, not UV glow, isn’t that simple but with all of planning and setup its done quite quickly. Before the setup these lures need a real thorough clean, UV lights reveal event the slightest bit of dust, finger print or oil from skin....

    Shooting lures as standard images and also as UV spectrum, not UV glow, isn’t that simple but with all of planning and setup its done quite quickly. Before the setup these lures need a real thorough clean, UV lights reveal event the slightest bit of dust, finger print or oil from skin....

    Shooting lures as standard images and also as UV spectrum, not UV glow, isn’t that simple but with all of planning and setup its done quite quickly. The difficult part was I needed to photograph the lures with twin studio lights and at the same time take the next image with UV...

  Shooting multiple surface finish lures from matt to chrome in a range is no different, its all about avoiding reflections, on flat surfaces is a lot easier compared to small round products like fishing lures. Understanding light direction and shaping it to suit is the main method, but also using shift or perspective...

          Back at the start of 2020 I was asked the task of creating UV images of lures that have a UV spectrum, most others use a UV reactive i.e. they glow in the dark. As far as I could research no one was really doing what I was asked...

        Back at the start of 2020 I was asked the task of creating UV images of lures that have a UV spectrum, most others use a UV reactive i.e. they glow in the dark. As far as I could research no one was really doing what I was asked to...

  Silicone skirted lures can just be painful to shoot, as someone who is pedantic about getting everything in perfect angles, silicone skirts just don’t play the game. Nothing ever is straight, but one thing is that it’s basically impossible to get them perfect. And here’s the reason…  every skirt color or finish (like...