The Daiwa TD Zero rod range I think would be the longest running series that I have shot for catalogues, with the original models I shot back in the mid to late 90’s. The graphics are similiar oon the latest model but I still have a...

          Fishing rods are one of the hardest items I do to get perfect. The combination of a slim tubular items with multiple colors, metals, cork or eva etc make it challenging, add some holographic paint, seen in the reel seats of these rods, and its an all new challenge. ...

                Fishing rods are one of the hardest items I do to get perfect. The combination of a slim tubular items with multiple colours, metals, cork or eva etc make it challenging.  In light of the difficulties of rod photos, I still love the challenge and its...

                The Daiwa TD Battler range is a long standing range that was first introduced in the late 1990’s. I’ve shot every variation of the series since then, the first models I shot was on the Nikon D1 and the latest on the Nikon Z9. Fishing rods...

          Fishing rods are one of the hardest items I do to get perfect, eliminating reflection, shadows, highlights etc on slim subjects is probably the hardest part with multiple colours, metals, cork or eva etc make it even more challenging. I began shooting them during film days before digital, my...

    Since their introduction at the turn of the century, I’ve shot so many Saltiga rods, from in the studio to in the field in various countries. The surf series has been one of the most advanced surf rods available, incredible strength and power yet amazingly light. While the series over the past...

      Since their introduction at the turn of the century, I’ve shot so many Saltiga rods, from in the studio to in the field in various countries. The surf series has been one of the most advanced surf rods available, incredible strength and power yet amazingly light. The combination of a slim...

                  Fishing rods are always challenging but add the colour red to them and it even gets more challenging. Reds are on of those coolers that never look right, most camera sensors seem to struggle with red tones. In the early days of digital, CCD sensors...

          Fishing rods are one of the hardest items I do to get perfect. The combination of a slim tubular items with multiple colours, metals, cork or eva etc make it challenging. I began shooting them during film days before digital, my setup still remains the same… a fully custom-made...

                Fishing rods are one of the hardest items I do to get perfect. The combination of a slim tubular items with multiple colours, metals, cork or eva etc make it challenging. Then to throw the cat amongst the pigeons, totally black rods appear, with black shiny...

        Fishing rods are one of the hardest items I do to get perfect. The combination of a slim tubular items with multiple colours, metals, cork or eva etc make it challenging. I began shooting them during film days before digital, my setup still remains the same… a fully custom-made Lightbox....

        Fishing rods are one of the hardest items I do to get perfect. The combination of a slim tubular items with multiple colours, metals, cork or eva etc make it challenging. I began shooting them during film days before digital, my setup still remains the same… a fully custom-made Lightbox....